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Marketing Career Path Generator

Marketing job titles overlap, and the step from one to the next is rarely a straight line. This free tool sketches a possible path from where you are now, including skills and proof you could gather. It is aimed at marketing careers in the UK, and you can use it without an account.

Use the result as a map, not a promise. Employers name similar work in different ways, and a title on its own does not show what you can do. Look for the skills that show up more than once, and for proof you could collect in your current role: a campaign you ran, a report you owned, a problem you reduced.

A useful plan is small enough to start this month. Pick one skill, one piece of evidence, and one person you could ask for feedback. If a suggested step does not match your circumstances, drop it. The tool cannot see your workplace, your caring responsibilities or the jobs that are actually open.

When you have a specific advert, compare it with your CV in a free review rather than guessing from a generic path.